Does buffet choice architecture affect intake? The effect of relocating butter at a breakfast buffet on food intake
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Does buffet choice architecture affect intake? The effect of relocating butter at a breakfast buffet on food intake. / Mikkelsen, Bent Egberg; Quinto Romani, Annette.
I: Journal of Foodservice Business Research, Bind 20, Nr. 4, 08.08.2017, s. 489-496.Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
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TY - JOUR
T1 - Does buffet choice architecture affect intake? The effect of relocating butter at a breakfast buffet on food intake
AU - Mikkelsen, Bent Egberg
AU - Quinto Romani, Annette
N1 - Publisher Copyright: © 2016 Taylor & Francis.
PY - 2017/8/8
Y1 - 2017/8/8
N2 - The aim of this study was to investigate if a changed default reduces the intake of butter among students at a breakfast buffet. Students were divided into two groups and served themselves from a breakfast buffet. The control group was offered a buffet where the butter was easily accessible, whereas the intervention group was offered a buffet where a request had to be made for butter. Single packed portions of butter taken from each part of the buffet, the number of students, and the number of habitual users in each group were recorded. At the regular buffet, 67 of 115 students were habitual butter users and 81 packs of butter were taken. At the buffet with the changed default, 16 of the 56 students were habitual butter users. Seventeen packs of butter were taken from the buffet. Slightly displacing butter at a breakfast buffet and forcing students to ask for that option significantly reduced uptake.
AB - The aim of this study was to investigate if a changed default reduces the intake of butter among students at a breakfast buffet. Students were divided into two groups and served themselves from a breakfast buffet. The control group was offered a buffet where the butter was easily accessible, whereas the intervention group was offered a buffet where a request had to be made for butter. Single packed portions of butter taken from each part of the buffet, the number of students, and the number of habitual users in each group were recorded. At the regular buffet, 67 of 115 students were habitual butter users and 81 packs of butter were taken. At the buffet with the changed default, 16 of the 56 students were habitual butter users. Seventeen packs of butter were taken from the buffet. Slightly displacing butter at a breakfast buffet and forcing students to ask for that option significantly reduced uptake.
KW - Choice architecture
KW - food choice
KW - food choice dynamics
KW - healthy eating
KW - nudging
UR - http://www.scopus.com/inward/record.url?scp=84990202678&partnerID=8YFLogxK
U2 - 10.1080/15378020.2016.1219172
DO - 10.1080/15378020.2016.1219172
M3 - Journal article
AN - SCOPUS:84990202678
VL - 20
SP - 489
EP - 496
JO - Journal of Foodservice Business Research
JF - Journal of Foodservice Business Research
SN - 1537-8020
IS - 4
ER -
ID: 345861286